Pivoting The Blog To Success And Inspiration

June 4th 2019 I clicked “publish” on my first article of the year.

Ok, technically I scheduled it a few weeks before and it automatically posted on June 4th, but it sounds better.

I was relaunching this blog, I was going to start posting regularly, start helping more people while growing my other businesses.

I honestly thought I might fail again, I have done this over and over again, started strong, but couldn’t keep with it.

I’m really happy to say that didn’t happen.

Not only have I continued to make sure a new blog article is up every single Tuesday, but I am also again ahead on them.

So what have I learned from relaunching? And what will I be doing in the future? What worked, and what didn’t?

What Worked

Taking the time to write multiple articles at one time is the best way for me to get my work done.

I am now organizing my week into specific things on specific days.

Mondays are blogging days, Tuesdays are Video Days, Wednesday is Podcasting day, Thursday is Social Media, and Friday is Passion Projects.

Now, I haven’t been doing this the whole time, and sometimes the days still bleed together and I find myself working on the blog on podcasting day or vice versa but.

I also have client work to do, client acquisitions, and a few other tasks that are daily tasks. However, I try to stay focused on the subject of the day.

For “blogging” days that doesn’t necessarily mean that I’m writing a blog post. I could be figuring out the topics, editing, creating graphics, doing SEO work, really anything that has to do with the blog specifically.

The same is true with the other days, I do work pertaining to that subject and do my best to make sure its all done as best as possible.

What Didn’t Work

I was really excited to start writing regularly for the blog, I’m also really excited to start other things (more on that later). But, when I looked at my statistics compared to other months I was a little discouraged.

Comparing my views from January through May to June where I actually posted articles for people to read the numbers were not that much different. In fact, I only had 10 more views in the month of June than May.

Even the start of July didn’t look like it was going to be anything more than the rest of the year.

So, I started wondering, what is the point. If my traffic is going to be exactly the same if I do nothing or a lot of work I might as well do nothing. Fortunately, I still had blog posts written and scheduled for release as I thought this since the end of July proved it wrong.

See at the end of the month I had a huge spike in views on the site, which more than made up for the stagnant June I saw.

That being said, I’m putting growing the audience and views in the “didn’t work” box because I need to market my site better.

I have been putting things on social media sure, but not marketing them the way I know how, have done for others, and actually got results. Which is why I now have one whole day designated to social media so I can plan out what I’m going to do on each social media platform.

Another thing not working is that I’m not getting many comments, in the past, I used to get a ton and I loved it. Now I never get any, and I think it’s because I’m not asking any questions, I’m not encouraging commenting, and that’s going to change.

The last thing that didn’t work is the articles aren’t helpful enough. I mean they are, I talked about ways to make extra money, tools to work from home, and apps that will save you money. But, though I got a pretty decent response to those articles, I feel they weren’t as helpful as I had hoped they would be.

What We Will Do Next

So, the first thing we will be doing moving forward is growing our social following as well as our email list.

If you would like to sign up for the email list, full of fun entertaining ways to save more, make more, and be the best version of yourself you can be click here.

I also have a Facebook, Instagram, and Twitter I would love if you would follow.

And not just follow but share with your friends if you think it will bring value to them.

I also plan on doing some guest posting in order to try to improve the traffic on the site, as well as get my name out there a bit more.

Next, I will be actively trying to get comments on the blog. I have a few ideas on how to do that like actually asking questions (sounds simple I know). But I also think writing more engaging stuff will be a good way to bring in more comments. I’ll also likely start participating in some other programs that will help with comments.

Finally, I have changed my process on how I write articles. Most articles now take 5 to 10 hours to complete. I’m also writing at least one massive article a month (defined by me as an article between 3,000 and 10,000 words) I may even be able to write 2 or more a month if the system I’ve been using continues to work the way it has.

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